Local SEO services

Our local SEO service enhances your visibility in your area. Ideal for businesses looking to strengthen their local presence and connect with their community.

Cartoon image of globe on pale blue background. A red location pin stands in the UK.

Local Search Engine Optimisation, focuses on improving your business’s visibility in local search results. This strategy is crucial for businesses operating regionally rather than nationally or globally, such as estate agents, cafes and local hire businesses. 

Key components of local SEO include:

  • Google Business Profile Optimisation: Ensuring your GMB profile is accurate and up-to-date with your business name, address, phone number, and operating hours.
  • Local Keywords: Using location-specific keywords in your website content, meta descriptions, and titles to attract local traffic.
  • NAP Consistency: Keeping your Name, Address, and Phone number consistent across your website, social media profiles, and local directories.
  • Local Citations: Listing your business in local online directories like to improve your local search ranking.

 

Local SEO helps your business become easily discoverable by potential customers in your area, increasing foot traffic and building a local customer base. It’s an ongoing process requiring regular updates and monitoring to stay ahead of the competition and maintain a strong local market presence.

SEO audit

Ready to boost your local search presence? Contact us for a free SEO audit today.

SEO strategy

Comprehensive Keyword Research

We start by identifying the most high potential keywords for your business. This involves pinpointing primary keywords that form the foundation of your SEO strategy, as well as related secondary terms frequently searched by your target audience.

Our geocentric approach ensures your content resonates locally by identifying geo-specific keywords tailored to particular regions, boosting local search visibility. We also analyse competitor keywords to uncover new opportunities and gaps. The content we produce is also written with your area in mind, using local terminology and taking into account any area specific sensitivities.

This comprehensive approach ensures your content ranks highly in search engines, attracts a wide range of potential customers in your area, and significantly boosts your online presence.

On-page optimisation

Our team optimises your website’s current content, meta tags, and images to ensure it is fully optimised for local search queries. Crafting keyword-rich engaging content; optimising title tags; meta descriptions, and headers; ensuring your site is mobile-friendly and fast-loading.

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Visible locations across the UK

Local business listing

We help you claim and optimise your Google Business Prilferofile, along with other local directories. This boosts your visibility in local searches and improves your chances of appearing in the coveted local 3-pack, the top 3 ranking results on map.

Content creation and optimisation

Our content strategy focuses on creating valuable, localised content that addresses your local audience’s needs. This includes blog posts, local news, and community events that keep your audience engaged and informed.

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Link building

We develop a robust backlink profile through citations and high-quality links from relevant websites. This enhances your site’s authority and search engine rankings.

Old building estate agent office of Jackon-stops

Our work

Jackson-Stops Estate Agents

Jackson-Stops is a renowned estate agency with a rich history of providing exceptional property services. During our long-term relationship with them, we have enhanced their online presence through targeted SEO strategies, significantly increasing their organic search traffic and visibility.

  • Increased data collection with accurate conversion tracking. Now having clear conversion/lead KPIs.
  • Achieved significant improvements in keyword rankings, with 2,742 keywords now ranking on Google 1st Page
55.0%
↑ in new users
260
Top 3 ranking keywords

At roar, we specialise in providing top-notch local SEO services tailored to boost your online presence and attract more local customers. Our dedicated SEO department leverages years of experience and industry insights to deliver results that matter to you and your business.

Here’s why you should choose roar:

  • Our team has a proven track record of enhancing local search visibility for businesses across various sectors.
  • We understand that each business is unique. Our SEO strategies are tailored to meet your specific needs and goals.
  • We provide detailed monthly reports and regular updates to keep you informed about your campaign’s performance.
  • Our clients enjoy continuous support and consultation to ensure their SEO strategies are effective and aligned with their business objectives.
51%

Increase in ranking position

Proven Results

Our clients have seen significant improvements in their local search rankings and increased foot traffic to their businesses. By choosing roar, you’re partnering with a team committed to driving measurable results and helping your business thrive in the local market.

SEO services

Get in touch to hear how SEO can boost your visibility

Local SEO FAQs

Local SEO is a digital marketing strategy that helps your business appear in local search results on search engines like Google. It involves optimising your online presence to attract more business from relevant local searches.

Local SEO is crucial for businesses looking to attract customers from specific geographical areas. It enhances your visibility in local search results, drives more targeted traffic to your website, and increases your chances of converting local leads into customers.

We don’t. No one can guarantee specific rankings but our proven strategies and transparent reporting ensure that you see continuous improvement in your local search performance. Our focus on quality, relevant content, and ethical SEO practices provides sustainable long-term results rather than quick wins that don’t last.

Contact us