Technical SEO services that drive growth, rankings & ROI

From faster load times to flawless migrations, our technical SEO experts turn complex fixes into measurable business performance.

Roar Digital Technical SEO icon with browser, cogwheel and logo, symbolising site optimisation, structure and search visibility.

Why your business needs technical SEO

Your website’s technical foundation determines whether you dominate search results or disappear into digital obscurity.

Technical problems are silently impacting your business potential:

  • Crawl errors block search engines from finding your content
  • Slow page speeds send visitors to competitors
  • Poor mobile performance costs you rankings and revenue daily

While competitors invest thousands in content and campaigns, technical issues sabotage their efforts. Poor site architecture blocks search engines, slow loading drives away customers, and mobile failures cost rankings.

Roar Digital’s technical SEO services eliminate these hidden obstacles. Our experts don’t just fix problems, we build robust foundations that drive sustainable growth, higher rankings, and measurable ROI.

The impact is immediate and measurable:

  1. 24% conversion increases from Core Web Vitals improvements
  2. Traffic recovery within weeks after fixing crawl errors
  3. 40-60% visibility improvements from optimised site architecture

Stop losing traffic to technical issues. Start converting your website into a high-performing asset. Technical SEO amplifies every marketing investment, when search engines efficiently crawl your website, content marketing performs better, advertising becomes more cost-effective, and user experience improves across all channels.

Frustrated with a site that won’t rank?

Stop letting hidden technical issues hold you back while competitors surge ahead. Our technical SEO specialists will audit, diagnose, and fix the problems that prevent your site from reaching its full potential.

What is technical SEO?

Technical SEO is about making your website both search engine-friendly and user-friendly. Think of it as the unseen infrastructure that supports your online success, the digital equivalent of strong foundations, clear signage, and easy access to a shop.

Where content SEO focuses on what you say, technical SEO ensures search engines can find, understand, and deliver it to the right audience. It covers the behind-the-scenes essentials: page speed, crawl-ability, mobile performance, and site structure.

Technical SEO centres on four key areas:

Crawl-ability and Indexation: Search engines must be able to discover and catalogue your content. If they can’t, even your best pages won’t appear in search. We make sure every important page is easily found, crawled, and indexed.

Site Speed and Performance: Slow-loading pages drive visitors away and harm rankings. We optimise your site to deliver fast, seamless experiences that keep users engaged and boost conversions.

Mobile Optimisation: With most searches happening on mobile, your site must work flawlessly across devices. Poor mobile performance means higher bounce rates, lower rankings, and lost revenue.

Site Structure and Architecture: A clear structure helps search engines understand your content while guiding users smoothly through your site. Well-structured websites rank better, convert more, and deliver stronger experiences.

Technical SEO provides the foundation for all your marketing. Without it, even great content and targeted campaigns won’t achieve their full potential.

Our technical SEO services:

Our technical SEO consultants translate complex technical improvements into measurable wins for your business. Rather than overwhelming you with jargon, we focus on delivering solutions that directly impact your bottom line, increased organic traffic, higher conversion rates, and sustainable competitive advantages.

Roar Digital Technical SEO audit icon with checklist and magnifying glass, symbolising in-depth website health and performance review.

Technical SEO audits

The Problem: Technical issues silently sabotage performance. Crawl errors block discovery, duplicate content dilutes rankings, and weak architecture confuses users and search engines, costing traffic and conversions.

 

Our Solution: We run comprehensive audits with industry-leading tools to surface and prioritise fixes across speed, crawl-ability, mobile, structured data, and architecture, tackling the highest-impact items first.

 

Your Business Outcome: Remove technical barriers and unlock full SEO potential. Most clients see organic visibility improve within 4–6 weeks of implementation.

Roar Digital site migration icon with location pins and arrow, symbolising smooth website migration, redirects and SEO continuity.

Website migration & relaunch

The Problem: Website migrations and redesigns often cut traffic. Poor redirect mapping, missing content, and broken internal links can erase years of SEO gains. Many businesses lose 20-50% of organic visits.

 

Our Solution: We provide end-to-end SEO oversight for migrations and redesigns, including benchmarking, redirect mapping, canonical strategies, and post-launch validation. We protect rankings whether you’re switching platforms or rebranding.

 

Your Business Outcome: Confidence and continuity during major changes. Our clients typically maintain or even grow search visibility through migrations, protecting traffic and revenue.

Roar Digital Core Web Vitals icon showing LCP, FID and CLS metrics, symbolising page speed, user experience and SEO performance.

Page speed & core web vitals optimisation

The Problem: Slow websites hurt conversions and rankings. Google’s Core Web Vitals are key signals, yet many sites miss the thresholds. Each extra second of load time can cut conversions by up to 20%.

 

Our Solution: We deliver measurable gains across Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). We optimise image compression, server response times, JavaScript execution, and layout stability to create fast, stable experiences.

 

Your Business Outcome: Faster pages drive better UX, higher engagement, lower bounce rates, and stronger conversion rates. Improved speed also lifts rankings and brings more qualified organic traffic.

Roar Digital structured data icon with connected documents, symbolising schema markup, site hierarchy and enhanced search visibility.

Structured data & schema implementation

The Problem: Without context, search engines struggle to understand your pages. That limits eligibility for rich snippets, knowledge panels, and other high-visibility features that drive clicks.

 

Our Solution: We implement comprehensive schema, Organisation, Service, Article, Product, FAQ, and Review, so search engines grasp your content’s context, meaning, and relationships, enabling enhanced results.

 

Your Business Outcome: Greater visibility via rich results. Structured data typically lifts click-through rates by 15-30%, driving more qualified traffic without additional ad spend.

Roar Digital ecommerce SEO icon with shopping cart and computer screen, symbolising product optimisation, site speed and conversions.

International & eCommerce technical SEO

The Problem: Scaling SEO across regions and complex eCommerce creates technical pitfalls. Misconfigured hreflang causes duplication, poor crawl budget management keeps key product pages out of the index, and international structures often confuse search engines and users.

 

Our Solution: Enterprise technical SEO for international and eCommerce sites, including hreflang implementation, subfolder vs subdomain strategy, multilingual SEO, crawl budget optimisation, and advanced architecture planning.

 

Your Business Outcome: Seamless international expansion and optimised eCommerce performance. Our clients grow organic visibility across markets while maintaining the technical standards that support long-term growth.

Image of Roars SEO services client - Hamptons Canary Wharf office

Our work

Results that speak for themselves

Challenge: Hamptons International, a leading estate agency for high-value properties, needed to lift organic visibility, grow qualified traffic, and rank for competitive luxury searches while fixing discoverability issues.

 

Our Solution: A focused technical SEO programme that fixed sitemap and indexing issues, prioritised critical pages for crawl, improved site speed and Core Web Vitals, strengthened internal linking with related searches, and introduced continuous, data-led optimisation to target high-ROI keywords.

  • Fixed sitemap and indexing issues, increasing indexed pages from 12,501 to 21,129
  • Improved Core Web Vitals scores and faster load times
  • First-page rankings for competitive luxury property terms
  • Stronger engagement and conversion from organic search
  • Significant uplift in high-quality leads for premium enquiries
+977%
Increase in new users YoY
+55%
Increase in conversions YoY

Platform experts

Our proven process

How we work

Our technical SEO methodology delivers consistent results through a structured, transparent approach that keeps you informed at every stage.

We begin by understanding your business goals, current technical challenges, and competitive landscape. Our team conducts stakeholder interviews and reviews your existing analytics to establish clear success metrics aligned with your commercial objectives

Our technical SEO experts perform deep technical health checks using enterprise-grade tools to identify crawl errors, performance bottlenecks, indexing issues, and structural problems. You receive a comprehensive report with findings prioritised by potential business impact.

We execute optimisations efficiently, whether through direct intervention or providing clear guidance for your development team. Every technical change is documented and monitored to ensure successful implementation without disrupting existing functionality.

Ongoing tracking ensures sustained performance improvements. We provide monthly reporting & lead tracking that translates technical metrics into business outcomes, identifying new opportunities for continued growth and competitive advantage.

Dominate search with technical SEO

Don’t let crawl errors, slow speed, and weak architecture hold you back. Our proven technical SEO optimisation improves crawl-ability, Core Web Vitals, and site structure to boost visibility and turn visits into enquiries

Why choose Roar

Business-focused, ROI-first approach

We don’t speak in technical jargon, we speak in results. Every technical SEO recommendation connects directly to your business goals. Our reporting shows how faster page speeds increase conversions, how better crawl-ability improves organic traffic, and how technical optimisation impacts your bottom line. You’ll always understand exactly how our work drives revenue growth.

Transparent process, clear communication

No black box solutions or confusing technical reports. Our process is completely transparent from initial audit through ongoing optimisation. We explain what we’re doing, why it matters for your business, and what results you can expect. Regular updates keep you informed without overwhelming you with unnecessary technical detail.

Recognised technical SEO experts

Our technical SEO consultants are recognised industry experts with proven track records across diverse sectors. We combine deep technical knowledge with practical business experience to deliver solutions that work in the real world, not just in theory.

Proven track record Across UK & international businesses

From international property enterprises to hospitality companies, we’ve delivered technical SEO success across industries. Our clients range from ambitious SMEs to enterprise organisations, each requiring different approaches but achieving consistent results, improved rankings, increased organic traffic, and measurable business growth.

Whether you need geo-targeted local SEO strategies for multi-location businesses or comprehensive technical auditing, we adapt our expertise to your specific challenges and opportunities.

Hear from Our Satisfied Clients

FAQ's

Technical SEO services fix the behind-the-scenes parts of your website that search engines need to work properly. It makes your site faster, easier to find, and simpler for search engines to understand. This includes fixing broken links, speeding up page loads, and making sure your site works well on mobile phones.

The 80/20 rule means that 20% of your SEO work creates 80% of your results. Focus on the biggest problems first – like fixing slow pages or broken links – instead of trying to fix everything at once. This gets you better results faster.

Examples include making your website load faster, fixing broken links, adding code that helps Google understand your content better, and making sure your site works properly on mobile devices. These changes help more people find your website in search results.

The four types are: Technical SEO (fixing website problems), On-page SEO (writing good content), Off-Page SEO (getting other websites to link to you), and Local SEO (helping local customers find you). Technical SEO is the foundation – without it, the other types don’t work as well.

Ready to fix what's holding your website back?

Stop losing traffic to hidden technical issues. Get your free technical SEO audit and discover exactly what's preventing your website from ranking and converting at its full potential.

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